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Technology Reigns Supreme, Even at 11,000 Feet
I recently returned from a family ski trip to Colorado, and to be honest, I wasn’t ready to come home. Don’t get me wrong, I love Buffalo, despite the newsworthy winters and tumultuous sports teams...
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Programmatic Advertising 101: An Overview
The world of 2015 calls for increased efficiency, technology, and automation in almost all industries and aspects of everyday life. The industry of digital marketing, being in and of itself a child of...
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A Friendly Giant: How Facebook is Using Instant Articles to Woo Publishers
Facebook, always known to be a giant, is appearing increasingly friendly as of late. To publishers (and advertisers), that is. Whether the discussion is about social media, media in general, new...
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9 Internet of Things (IoT) Resources for Marketers
The Internet of Things is upon us. According to the Oxford English Dictionary, the Internet of Things (IoT) is defined as “a proposed development of the internet in which everyday objects have network...
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Tech in the Office: How Instant Messaging Improves Productivity
Instant messaging, or IM, has a bad reputation. Many see it as outdated, distractive and purely social. But the time has come to reevaluate instant messaging’s place in the world – specifically the...
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From Facebook Recruit to Business Owner (At 17 Years Old): An Interview with...
For most of us, the thought of being recruited by the top social network in the world seems like an unattainable and unimaginable dream. But for Gregg Mojica, it became a reality – at 16 years old....
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What’s Trending Now: 5 Marketing Takeaways From Mary Meeker’s 2016 Internet...
For over 20 years, Mary Meeker has built a career on understanding how the internet works and where it’s going next. In 1995, while working for Morgan Stanley, she published her first Internet Report,...
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Why Pokemon Go is the Beginning of the New Tech Renaissance
Pokemon Go has surpassed Twitter in terms of daily users. Just let that sink in. Whether you’re a PokeMaster or roll your eyes whenever you see someone playing, it’s time we all respect the...
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Google Pixel: First Look at The Search Giant’s New Smartphone
Recently, we looked at Snapchat’s first foray into hardware, Spectacles, which are sunglasses that record video at the tap of a frame-anchored button. Spectacles form a natural comparison to a previous...
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How Tech Companies Handled The Presidential Election
To say that the internet affected the 2016 U.S. Presidential Election would be a gross understatement. It has fundamentally changed our lives in countless ways, and the institutions of politics and...
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